If you’ve been following along on my Instagram or TikTok lately, you’ve probably caught a glimpse of a little gold bracelet stacked with charms that always seems to be on my wrist. That’s Vanilla Mode, and I am so excited to finally give this Orlando-based jewelry brand the full spotlight it deserves on the blog.

The Brand

Vanilla Mode is a personalized jewelry line based right here in Orlando, Florida, specializing in custom Italian charm bracelets and engraved jewelry. If you’re not familiar with Italian charm bracelets, think of them as wearable storytelling — a sleek adjustable base bracelet that you build out link by link with charms that actually mean something to you. A palm tree for your favorite vacation, a heart for someone you love, a cross, a birthstone. No two bracelets end up looking the same, which is exactly the point.

Beyond the charm bracelets, Vanilla Mode has also branched into engraved jewelry, necklaces, earrings, Apple Watch bands, and much more, so there’s a lot to love even if charms aren’t your thing.

The Woman Behind It

Here’s the part that makes this brand extra special to me: the founder, Ivee, is a friend of mine. Watching her build Vanilla Mode from the ground up — the pop-ups, the packaging, the little details that make the brand feel so her — has been such a fun thing to witness up close. I’ve had the pleasure of modeling for Vanilla Mode and attending a few of their pop-up events, and every single time I’m blown away by how much heart Ivee puts into this brand. It’s not just jewelry — it’s personal.

Why I’m Obsessed

What sold me on Vanilla Mode wasn’t just the design (though it’s gorgeous), it’s the sentiment behind it. There’s something really special about a bracelet that tells your story instead of just accessorizing an outfit. Whether you’re building one for yourself or putting one together as a gift, it becomes something with actual meaning attached to it.

If you’re local to Orlando, keep an eye out for their next pop-up — trust me, seeing the charms in person and building your bracelet on the spot is half the fun. And if you can’t make it in person, you can shop the full collection online.

Follow along: @shopvanillamode on Instagram 

Founder: @simplyivee

Go show Ivee and Vanilla Mode some love — this is a small business worth watching. 💖